I’d like to welcome you all to the Net Fool’s Build-A-Blog Workshop, proudly sponsored by HostGator. We’re giving away some massive hosting plans for free, and building successful blogs with just 30 minutes a day. First time you’ve heard? Get all the details from the official contest post!

Enough anticipation…
LET’S GET STARTED!!!

Day 1: Domain Name Research and Idea Generation

For our first thirty-minute segment, we are going to focus on getting our domain name. However, we will not actually be buying it today. The domain name that you use is, essentially, how your readers will access your website! So what exactly does that entail? Well for one… it better be a good one!

What makes a domain name good?

  • Catchy Name (Easy to Remember)
  • Short in Length (Easy to Find)
  • No Numbers (Easy to Remember)
  • .com extension (Easy to Find)
  • Search Engine Optimized (All of the Above)

In all likelihood, this will be the single most important step in the process. Whatever domain name you choose, you will be living with for the life of your blog (which is hopefully at least a year). In addition, it is going to create your reputation across the internet and will generally stick with you longer than you would ever have imagined. Because of all this, we need to find the best domain name possible.

Step One: What Is Your Blog About?

I am going to work off the assumption that those of you who want to start a blog have a grasp on what exactly you want to talk about. With this, I would like to issue one warning: concentrate on one niche, don’t try to do it all! I have seen too many blogs fail that attempt to focus on “sports” rather than “basketball,” or “pets” rather than “dogs.” Narrow your focus to succeed, or you will simply never get off the ground!

Now that we have that worked out, do you know what you are blogging about? Once you have the topic in your mind, start thinking up some keywords that could describe your website. I am going to be forming a personal internet marketing blog, so I am going to write about making money on the internet with a personal spin to things.

Step Two: Make a Keyword List

The next step you will want to take is to get out a pad and pen, and start jotting down different words that describe what you want to register as your domain name. Remember, keep it a short combination of words (or letters) with hyphens as a last resort. For my blog, I made the following keyword list (amended): Jim, Regan, Marketing, Internet, Net, Market, Invest, Investing, Blog, IM, Executive, Corporate, Boss, Money, Revenue, Profit, Cash, Sell, Buy, Win, Affiliate, Order, Sale, Product.

Step Three: Check for Availability

Now that we have a list of potential word combinations build up, we are going to want to check to see if these domain names are available. You can do this easily on any of the major domain name websites, I recommend using GoDaddy.com to check them on the fly. There really isn’t any sort of art here, it is really just a matter of plugging different combinations into the domain name service and eventually finding names that are available. Any time you find one that is available, write it down! You should build up a list of around ten available domain names before you stop.

Tip: You can use JustDropped.com for free to find AWESOME domain names that have expired within the last 1-90 days. I highly recommend signing up for an account to use their search engine, trying out some of your terms to see what is available.

Sleep on it!

That’s right, once you have a nice list built up… don’t buy anything. I can almost guarantee that your domain name will be available in the morning, and you never want to impulse buy a domain name. It’s amazing how many “brilliant” ideas I have had, and ended up wasted money on purchasing domain names that I never used. Give your new found domain names the test of time, and you can register them later. I want to urge all of you to resist the temptation to buy your domain name now, and come back to it tomorrow for a fresh look.

My List (all .com’s): JimsUp, Jimvesting, YesJim, TheJimNet, WinWithJim, …

That’s it for day one! See you tomorrow for another 30 minutes of blogging.
-The Net Fool

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Related Posts

  1. Build-A-Blog Workshop Day 2: Registering Your Domain Name
  2. Build-A-Blog Workshop Day 4: Linking Your Domain Name to Hosting Account
  3. Creating A Blog – Part Two: Finding a Great Domain Name
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